Site Architecture
Click any node to see what content it contains and where it links. Colours indicate page type.
Hub Pages
All eight body part hubs use the same Preserve-Repair-Regenerate-Replace structure, with treatments specific to each joint. Select a hub below.
Knee pain? Understand your options before making a decision.
Most patients have more options than they have been told. We offer 15+ treatments, from simple injections to advanced cartilage regeneration.
Our Approach: Preserve, Repair, Regenerate, Replace
Everything we do at London Cartilage Clinic is aimed at relieving your pain and restoring your movement. How we get there depends on your situation. Our clinical approach covers four areas of treatment. Many of our treatments work across more than one area depending on your condition and how they are applied. Your consultation determines exactly which combination is right for you.
Relieve
Everything below has the same primary goal: relieving your pain and restoring your movement. The four approaches describe how we get there.
Preserve
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Repair
Fix specific damage. A torn meniscus, a damaged ligament, a kneecap problem. Surgical procedures that restore what is broken.
Regenerate
Rebuild damaged cartilage. Advanced treatments that stimulate your body to grow new tissue. Many of these are only available at LCC.
Replace
When other options are exhausted. Joint replacement restores function, but only after we have explored every alternative.
Preserve: Protect what you still have
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Ready to explore preservation options?
Repair: Fix specific injuries
You have a specific injury (torn meniscus, damaged ligament, or kneecap problem) that can be fixed surgically.
Had a sports injury?
Regenerate: Rebuild damaged cartilage
Your cartilage is damaged but the joint can still be saved. These treatments stimulate your body to rebuild.
Considering regeneration?
Replace: When preservation is no longer viable
When cartilage damage is too extensive for repair or regeneration, replacement restores function.
Been told you need a knee replacement?
There may be options worth exploring first.
← Go back to Preserve & Regenerate optionsNeed surgical expertise?
Not sure where you are?
Take our 2-minute knee assessment to understand your options.
What to Expect
Knee Insights
Cartilage damage: your options explained
Read →ACL injury: do you need surgery?
Read →What is ChondroFiller?
Read →Hip pain? Understand your options before making a decision.
Many patients have more options than they realise. We offer treatments from simple injections to surgical solutions.
Our Approach: Preserve, Repair, Regenerate, Replace
Everything we do at London Cartilage Clinic is aimed at relieving your pain and restoring your movement. How we get there depends on your situation. Our clinical approach covers four areas of treatment. Many of our treatments work across more than one area depending on your condition and how they are applied. Your consultation determines exactly which combination is right for you.
Relieve
Everything below has the same primary goal: relieving your pain and restoring your movement. The four approaches describe how we get there.
Preserve
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Repair
Fix specific damage. Surgical procedures that restore what is broken.
Regenerate
Rebuild damaged cartilage. Advanced treatments that stimulate your body to grow new tissue. Many of these are only available at LCC.
Replace
When other options are exhausted. Joint replacement restores function, but only after we have explored every alternative.
Preserve: Protect what you still have
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Ready to explore preservation options?
Repair: Fix specific injuries
Surgical repair options for hip injuries.
Had a hip injury?
Regenerate: Rebuild damaged cartilage
Your hip cartilage is damaged but the joint can still be saved. These treatments stimulate your body to rebuild.
Considering regeneration?
Replace: When preservation is no longer viable
When cartilage damage is too extensive for preservation or regeneration, replacement restores function.
Been told you need a hip replacement?
There may be options worth exploring first.
← Go back to Preserve & Regenerate optionsNeed surgical expertise?
Not sure where you are?
Take our 2-minute hip assessment to understand your options.
Shoulder pain? Understand your options before making a decision.
Many patients have more options than they realise. We offer treatments from simple injections to surgical repair.
Our Approach: Preserve, Repair, Regenerate, Replace
Everything we do at London Cartilage Clinic is aimed at relieving your pain and restoring your movement. How we get there depends on your situation. Our clinical approach covers four areas of treatment. Many of our treatments work across more than one area depending on your condition and how they are applied. Your consultation determines exactly which combination is right for you.
Relieve
Everything below has the same primary goal: relieving your pain and restoring your movement. The four approaches describe how we get there.
Preserve
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Repair
Fix specific damage. Surgical procedures that restore what is broken.
Regenerate
Rebuild damaged tissue. Advanced treatments that stimulate your body to grow new tissue. Many of these are only available at LCC.
Replace
When other options are exhausted. Joint replacement restores function, but only after we have explored every alternative.
Preserve: Protect what you still have
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Ready to explore preservation options?
Repair: Fix specific injuries
You have a specific shoulder injury that can be fixed surgically.
Had a shoulder injury?
Regenerate: Rebuild damaged tissue
Your shoulder has damage that may benefit from regenerative treatments to support healing and recovery.
Considering regeneration?
Replace: When other options are not sufficient
Shoulder replacement is less commonly needed. Most shoulder conditions respond well to preservation, repair, or regeneration.
Not sure where you are?
Take our 2-minute shoulder assessment to understand your options.
Elbow pain? Understand your options before making a decision.
Many patients have more options than they realise. We offer treatments from simple injections to advanced cartilage care.
Our Approach: Preserve, Repair, Regenerate, Replace
Everything we do at London Cartilage Clinic is aimed at relieving your pain and restoring your movement. How we get there depends on your situation. Our clinical approach covers four areas of treatment. Many of our treatments work across more than one area depending on your condition and how they are applied. Your consultation determines exactly which combination is right for you.
Relieve
Everything below has the same primary goal: relieving your pain and restoring your movement. The four approaches describe how we get there.
Preserve
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Repair
Fix specific damage. Surgical procedures that restore what is broken.
Regenerate
Rebuild damaged tissue with advanced treatments.
Replace
When other options are exhausted. Replacement restores function.
Preserve, Repair, Regenerate, Replace
Hub content to be detailed. Treatments available for this joint include injections (PRP, Hyaluronic Acid, Steroid Injection, Arthrosamid) and regenerative options (ChondroFiller, mFat/Stem Cell, BMAC, Cartilage Micrograft). Specific surgical treatments to be confirmed.
Not sure where you are?
Take our 2-minute elbow assessment to understand your options.
Ankle pain? Understand your options before making a decision.
Many patients have more options than they realise. We offer treatments from simple injections to advanced cartilage repair.
Our Approach: Preserve, Repair, Regenerate, Replace
Everything we do at London Cartilage Clinic is aimed at relieving your pain and restoring your movement. How we get there depends on your situation. Our clinical approach covers four areas of treatment. Many of our treatments work across more than one area depending on your condition and how they are applied. Your consultation determines exactly which combination is right for you.
Relieve
Everything below has the same primary goal: relieving your pain and restoring your movement. The four approaches describe how we get there.
Preserve
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Repair
Fix specific damage. Surgical procedures that restore what is broken.
Regenerate
Rebuild damaged cartilage. Advanced treatments that stimulate your body to grow new tissue. Many of these are only available at LCC.
Replace
When other options are exhausted. Joint replacement restores function, but only after we have explored every alternative.
Preserve: Protect what you still have
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Ready to explore preservation options?
Repair: Fix specific injuries
You have a specific ankle injury that can be addressed surgically.
Had an ankle injury?
Regenerate: Rebuild damaged cartilage
Your ankle cartilage is damaged but the joint can still be saved. These treatments stimulate your body to rebuild.
Considering regeneration?
Replace: When preservation is no longer viable
When cartilage damage is too extensive, replacement techniques can restore function.
Need surgical expertise?
Not sure where you are?
Take our 2-minute ankle assessment to understand your options.
Foot pain? Understand your options before making a decision.
Many patients have more options than they realise. We offer treatments from simple injections to advanced cartilage care.
Our Approach: Preserve, Repair, Regenerate, Replace
Everything we do at London Cartilage Clinic is aimed at relieving your pain and restoring your movement. How we get there depends on your situation. Our clinical approach covers four areas of treatment. Many of our treatments work across more than one area depending on your condition and how they are applied. Your consultation determines exactly which combination is right for you.
Relieve
Everything below has the same primary goal: relieving your pain and restoring your movement. The four approaches describe how we get there.
Preserve
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Repair
Fix specific damage. Surgical procedures that restore what is broken.
Regenerate
Rebuild damaged tissue with advanced treatments.
Replace
When other options are exhausted. Replacement restores function.
Preserve, Repair, Regenerate, Replace
Hub content to be detailed. Treatments available for this joint include injections (PRP, Hyaluronic Acid, Steroid Injection, Arthrosamid) and regenerative options (ChondroFiller, mFat/Stem Cell, BMAC, Cartilage Micrograft). Specific surgical treatments to be confirmed.
Not sure where you are?
Take our 2-minute foot assessment to understand your options.
Hand pain? Understand your options before making a decision.
Many patients have more options than they realise. We offer treatments from simple injections to advanced cartilage care.
Our Approach: Preserve, Repair, Regenerate, Replace
Everything we do at London Cartilage Clinic is aimed at relieving your pain and restoring your movement. How we get there depends on your situation. Our clinical approach covers four areas of treatment. Many of our treatments work across more than one area depending on your condition and how they are applied. Your consultation determines exactly which combination is right for you.
Relieve
Everything below has the same primary goal: relieving your pain and restoring your movement. The four approaches describe how we get there.
Preserve
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Repair
Fix specific damage. Surgical procedures that restore what is broken.
Regenerate
Rebuild damaged tissue with advanced treatments.
Replace
When other options are exhausted. Replacement restores function.
Preserve, Repair, Regenerate, Replace
Hub content to be detailed. Treatments available for this joint include injections (PRP, Hyaluronic Acid, Steroid Injection, Arthrosamid) and regenerative options (ChondroFiller, mFat/Stem Cell, BMAC, Cartilage Micrograft). Specific surgical treatments to be confirmed.
Not sure where you are?
Take our 2-minute hand assessment to understand your options.
Wrist pain? Understand your options before making a decision.
Many patients have more options than they realise. We offer treatments from simple injections to advanced cartilage care.
Our Approach: Preserve, Repair, Regenerate, Replace
Everything we do at London Cartilage Clinic is aimed at relieving your pain and restoring your movement. How we get there depends on your situation. Our clinical approach covers four areas of treatment. Many of our treatments work across more than one area depending on your condition and how they are applied. Your consultation determines exactly which combination is right for you.
Relieve
Everything below has the same primary goal: relieving your pain and restoring your movement. The four approaches describe how we get there.
Preserve
Preserve your joint, your movement, and your quality of life. From immediate symptom management to treatments that slow degeneration and protect cartilage.
Repair
Fix specific damage. Surgical procedures that restore what is broken.
Regenerate
Rebuild damaged tissue with advanced treatments.
Replace
When other options are exhausted. Replacement restores function.
Preserve, Repair, Regenerate, Replace
Hub content to be detailed. Treatments available for this joint include injections (PRP, Hyaluronic Acid, Steroid Injection, Arthrosamid) and regenerative options (ChondroFiller, mFat/Stem Cell, BMAC, Cartilage Micrograft). Specific surgical treatments to be confirmed.
Not sure where you are?
Take our 2-minute wrist assessment to understand your options.
Treatment Map
Every treatment, which body parts it applies to, its PRRR category, and which mega menu it appears in. This is the cross-referencing that makes the hub model work. Same treatment page, reached from multiple directions.
| Treatment | PRRR Category | Knee | Hip | Shoulder | Elbow | Ankle | Foot | Hand | Wrist | Menu | Notes |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Arthrosamid | Preserve | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Non-Surgical | Key differentiator. All joints. |
| PRP | Preserve Repair Regenerate | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Non-Surgical | All joints |
| Hyaluronic Acid | Preserve Regenerate | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Non-Surgical | All joints |
| Steroid Injection | Preserve | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Non-Surgical | Short-term management. All joints. |
| Genicular Artery Embolisation | Preserve | ✓ | - | - | - | - | - | - | - | Procedure | Knee only. Targets pain-causing blood vessels. |
| Osteotomy | Preserve | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Surgical | Realignment surgery. All joints. |
| ACL Repair (STARR) | Repair | ✓ | - | - | - | - | - | - | - | Surgical | Knee only |
| ACL Reconstruction | Repair Replace | ✓ | - | - | - | - | - | - | - | Surgical | Knee only |
| Meniscus Repair | Repair | ✓ | - | - | - | - | - | - | - | Surgical | Knee only |
| MPFL Repair | Repair | ✓ | - | - | - | - | - | - | - | Surgical | Kneecap stabilisation |
| Plica | Repair Regenerate | ✓ | ✓ | - | ✓ | - | - | - | - | Surgical | Knee, Hip, Elbow |
| Chondromalacia | Repair Regenerate | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Surgical | All joints |
| Sub-chondroplasty | Repair | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Surgical | Bone marrow lesions. All joints. |
| Rotator Cuff Repair | Repair Regenerate | - | - | ✓ | - | - | - | - | - | Surgical | Shoulder only |
| Labrum Repair (Shoulder) | Repair | - | - | ✓ | - | - | - | - | - | Surgical | Shoulder only |
| Labrum Repair (Hip) | Repair | - | ✓ | - | - | - | - | - | - | Surgical | Hip only |
| Ligament Reconstruction | Repair Regenerate Replace | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Surgical | All joints |
| ChondroFiller | Preserve Repair Regenerate | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Non-Surgical | Only UK provider. Key differentiator. All joints. |
| STACi | Repair Regenerate | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Surgical | All joints |
| mFat / Stem Cell | Preserve Repair Regenerate | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Non-Surgical | All joints |
| BMAC | Repair Regenerate | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Non-Surgical | All joints |
| Cartilage Micrograft | Preserve Repair Regenerate | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Non-Surgical | All joints |
| GOAT (Gold Procedure) | Repair Regenerate | - | - | ✓ | - | - | - | - | - | Surgical | Shoulder only. New procedure. |
| OCA Replacement | Replace | ✓ | - | - | - | - | - | - | - | Surgical | Donor cartilage. Knee only. |
| OATS | Replace | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Surgical | All joints |
| KOAT | Replace | ✓ | - | - | - | - | - | - | - | Surgical | Knee only |
| Joint Replacement | Replace | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | Surgical | All joints |
Key Observations
Cross-Hub Treatments
PRP, HA, mFat, BMAC, and Steroid Injection appear on all 8 body part hubs. Each hub page contextualises them differently (e.g. "PRP for knee arthritis" vs "PRP for shoulder tendonitis"). Same treatment page, different anchor text from each hub.
Unique Differentiators
ChondroFiller (only UK provider), STARR ACL Repair, and GOAT (Gold Procedure for shoulder) appear highlighted in the mega menus. These are key competitive advantages that should be surfaced prominently.
Knee Dominance
15+ treatments for knee vs 6-10 for other joints. This justifies knee hub as the first to build. Other hubs will have fewer Repair options but the same Preserve/Regenerate coverage.
PRRR Multi-Category
Many treatments span multiple PRRR categories. PRP is Preserve + Repair + Regenerate. GOAT spans Repair + Regenerate. Each treatment page will show all applicable categories.
Patient Journeys
Four primary patient paths through the redesigned site. Each starts from a different level of knowledge and ends at a conversion point.
"My knee hurts. What can I do?"
Uninformed patient. Knows body part, not treatments. Largest audience segment.
or Google
Mega Menu
Page
Regenerate
Page
Call
"I've heard of Arthrosamid. Is it right for me?"
Informed patient. Has researched, knows a treatment name. Needs direct access.
or Google
Mega Menu
Page
(cross-link)
Consultation
"Doctor says I need a replacement. Are there other options?"
Anxious patient. Been told replacement is only option. Searching for alternatives. Core LCC audience.
"avoid knee
replacement"
Replacement
Hub
Preserve &
Regenerate
Assessment
Quiz
Call
"I'm flying to London for treatment"
International patient. Needs logistics, exclusivity info, and trust signals. High value.
Referral
& VIP Hub
Pages
Consultation
Booking
Mobile Navigation
Three-level accordion: top category, body part, individual treatment. Discovery Call pinned at top. Click items to expand.
Mobile Design Notes
Discovery Call CTA pinned at top of menu. Always visible, one tap away. This is the primary conversion action on mobile.
Three-level accordion: Category (Body Part/Non-Surgical/Surgical) → Sub-group (Knee/Hip/Shoulder/Elbow/Ankle/Foot/Hand/Wrist) → Individual treatments. Prevents overwhelming the user with all options at once.
Body Part section opens by default. This is the primary path for most patients. Hub links are styled differently from treatment links to signal they lead to overview pages, not individual treatments. All 8 body parts listed.
Trust signals appear both in the Body Part section and in the footer area of the menu. Mobile users need reassurance early as they are often researching on the go.
Contact info at the bottom with tappable phone number. Many mobile users prefer to call directly rather than fill in forms.